Start with the audience
A clear ideal customer profile helps you decide who belongs on a list and what a relevant message looks like.
A LITTLE LESS GUESSWORK
A useful starting point for better sales.
Practical guides for defining your audience, writing a better first message and preparing a purposeful call.
Original Zelqo guidesExplore ZelqoYOUR NEXT MOVE
A more focused start.
AL
Alex LaneHead of Sales · Orbitly
96Fictional prospect · Product illustration
Build your ideal customer profile
A useful ideal customer profile is a decision tool. It should help you say who to focus on, why the fit matters and what to exclude.
Take a closer look THE ZELQO FIELD GUIDEA better first-touch email
Specific, useful and easy to respond to. Start there, then edit until the message sounds like something you would actually say.
Take a closer look THE ZELQO FIELD GUIDEPrepare a more useful sales call
Use the dialer demo to practice a simple flow: context, purpose, conversation and a clear next step.
Take a closer lookKeep the message useful
Make one specific connection between the prospect’s role and the value you offer. Ask for a small, realistic next step.
Learn from each conversation
Capture what you heard, what needs clarification and what you agreed to do next.
FIND BETTER LEADS. CLOSE SMARTER.
See Zelqo in action